Party Like a Marketer

Ep. 7 - Intellectual Property Considerations for Cannabis Marketers

Lisa Buffo, Founder & CEO of the Cannabis Marketing Association, sat down with Nicole Katsin, Associate Attorney at Evoke Law, to discuss considerations designed specifically towards intellectual property, which later can help cannabis marketers flourish in the industry. For more information, visit: https://thecannabismarketingassociati...

Follow CMA:

Instagram: https://www.instagram.com/cannamarketing

Facebook: https://www.facebook.com/CannaMarketi...

LinkedIn: https://www.linkedin.com/company/cann...

Twitter: https://twitter.com/cannamarketing

 

Follow Evoke Law:

Website: https://www.evoke.law/

Facebook: https://www.facebook.com/EvokeLaw

LinkedIn: https://www.linkedin.com/company/evok...

Twitter: https://twitter.com/EvokeLaw

Ep. 6 - Social Equity in the Cannabis Industry

Lisa Buffo, Founder & CEO of the Cannabis Marketing Association, sat down with Darius Kemp, Head of Equity & Community Change at Eaze, to discuss the ways in which marketers can actively use their resources to promote social equity within the cannbis industry.

Ep. 5 - Affiliate Marketing and E-Commerce for CBD Brands

Lisa Buffo, Founder & CEO of the Cannabis Marketing Association, sat down with Durk Price, Founder and CEO of eAccountable, to discuss the ways in which affiliate marketing and e-commerce can influence the traffic of a brand, particularly in reference to CBD brands.

Ep. 4 - Using PR to Impact Cannabis Advocacy

Lisa Buffo, Founder & CEO of the Cannabis Marketing Association, sat down with Evan Nison, Founder & President of NisonCo, to discuss how PR can positively impact cannabis advocacy.

Ep. 3 - The Importance of Community Building in Dispensary Marketing

Lisa Buffo, Founder & CEO of the Cannabis Marketing Association, sat down with Hope Wiseman, Founder & CEO of Mary and Main to discuss one of the biggest resources in dispensary marketing -- community building.

Ep. 2 - Data Driven Growth

Lisa Buffo, Founder & CEO of the Cannabis Marketing Association, sat down with Chris Day, VP of External Relations at Marijuana Business Daily to discuss the world of public relations and external relations in the cannabis industry. For more information go to: https://thecannabismarketingassociation.com/

 

Ep. 1 - CBD Programmatic Advertising

Lisa Buffo, Founder & CEO of the Cannabis Marketing Association, sat down with Phil Parrish, Co-Founder & Managing Director at PrograMetrix to discuss all things programmatic advertising in the cannabis industry. For more information go to TheCannabisMarketingAssociation.com